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A collection of essays for the botanically curious
Meet Fred, photographer and keen plant enthusiast, with the belief that plants punctuate a space. Literally. Join us as he invites us into his home in the 10th Arrondissement, and discusses how plants punctuate his personal space. Exploring their growth, the spaces in which they expand, and how that suggests an affinity or interest in a particular place in his apartment over another.
This is considered the first photographic image published, but who made it? Golding Bird (1814-1854) was a British medical doctor and a Fellow of the Royal College of Physicians. Bird used a boxwood block chemically prepared in the manner of Talbot's preparation of paper.
Sergiy Barchuk is a Ukrainian-American photographer with a speciality in still life. Drawing swathes of inspiration from the natural world and the mundane experiences of the everyday, Barchuk deftly and uniquely navigates his professional career. Producing consistently wonderful images, oozing with creativity, join us to take a moment to enjoy and discover his work through this series, commissioned by Sowvital.
Meet Margaux and Tristan, a pair of freelance creatives residing in the northern reaches of Paris. Often working from their home, incorporating plants into their space was key for maintaining a healthy environment to work in. Join us as we spend some time talking to them about their space and how their relationship with plants translates into it.
American-Canadian poet and essayist, Molly Peacock, layers her life over the incredible story of Mrs Mary Delany who, at the age of 72, blossomed as one of the most influential botanical multimedia artists, credited with inventing florals made out of mixed-media collage.
A wealthy amateur botanist and philanthropist, Augustin Balleydier de Hell had developed a passion for seaweed and marine plants, which he saw as a source of renewal for the decoration of fabrics and industrial products.
Meet the creator of the Metavert exhibition. Marco Violet-Vianello is an artist and software engineer based in London. His artistic practice uses artificial intelligence to explore the relationship between the digital, natural and human mind.
Meet Leslie David, artistic director at Leslie David Studio and the artist behind the visual world of Sowvital. We spent some time with Leslie at her home in Paris talking about the influence of plants on her career and life.
Though he is mostly known as the founder of Impressionism, Claude Monet was also celebrated as a 19th-century French botanist for his 'impressionistic garden' designs.
Florent Tanet is a French photographer and art director with a special interest in still life. Putting a luscious vibrant twist on the traditional approach to botanical photography, discover his colourful plants series commissioned by Sowvital.
Meet Marie Rollin, friend of Sowvital and true lover of plants. Join us as she shares how her relationship with plants is rooted in her childhood memories of the outside world, serving as a means to foster a sense of connectedness and appreciation for the beauty and resilience of nature.
Ever wondered from where we get our symbolic readings of flowers? Why is the pansy a symbol of faithfulness and rose the symbol of love, why rue for adultery and daisy for innocence?
The story of the first government-appointed plant pathologist in Scotland, best known for her research on strains of disease-resistant strawberries.
Meet Geoffrey Justeau and Mathias Déon, a pair of green-thumbed Parisians with an infinite curiosity for everything botanical. Join us as we spend some time in their 11th Arrondissement apartment, talking to them about their journey with plants and how they incorporate them into their lives.
Henry Bradbury (1829-1860) was an English writer on printing techniques and is best known for bringing nature printing to England. The nature printing technique he ‘introduced’ into from Vienna consisted of pressing a leafy specimen onto a thin, soft lead plate, leaving an intaglio impression with very fine detail.
14 contemporary authors come together, in beautiful poetry and prose, to reflect on the nature of gardening and what it means to grow in this day and age.
PHOTOGRAPHY: Flora Aussant STYLING: MANGER MANGER
Marie Méon, founder and culinary mastermind behind MANGER MANGER, initially worked as a retail designer for luxury brands such as Dior and Chanel for a decade, learning the importance of excellence and high standards.
With a focus on sustainability and providing meaningful products in an environmentally-conscious way, we are proud to be B-Corp Certified within eleven months of launching.
Little Red Door, a charming cocktail bar, can be found in the heart of the Third Arrondissement in Paris. Despite its unassuming exterior, the bar boasts an inviting and relaxed atmosphere inside.
Laszlo Badet, a skilled ‘petite-main’ who works for high-end fashion houses in Paris, has a passion rooted in rustic and creative cuisine that reflects her Swiss-Italian roots.
Pia Östlund, a talented Swedish designer and printmaker, has made East London her creative home. Her artistic practice, which is inspired by the natural world, is widely recognised for its exceptional quality. Using a rare nature printing method that has not been practised since the 19th century, Östlund creates stunningly intricate and lifelike plant images on paper.
At Sowvital we love to collaborate, any way to bring the natural world into people’s lives, and rebuild a connection with plants. While in NYC for the Christmas season, Sowvital hosted a small workshop at Google’s office, teaching a select group about the processes and joys involved in potting bulbs.
For 125 years, Fedrigoni Paper has been a global paragon of paper manufacturing. Throughout this history, the Italian brand has continually inspired and assisted the best designers to create one-of-a-kind projects.
Coinciding with our launch, we brought Sowvital to London’s East End, opening a pop up shop in Shoreditch. This curated space encapsulated our brand ethos, immediately showing passers-by what Sowvital is all about. Punctuated by our signature scent, this conceptual space combined product displays with botanical bursts of design.
Sowvital had a busy 2022, successfully launching and bringing the brand from London, to Paris, to New York. Our stop in Paris took the form of a pop up shop in the iconic Marais, a famous neighbourhood in the Third Arrondissement of Paris.
fLOVER, a Brooklyn-based florist and botanical designer, specialises in crafting sophisticated flower arrangements for events. With years of experience and an attentive approach to their clients’ needs, they create unforgettable floral arrangements.
PHOTOGRAPHY: Flora Aussant, Matthew Avignone, Finn Gordon STYLING: This Humid House
This Humid House is a team of highly skilled designers with a wealth of experience in the fields of fine art, architecture, floristry, horticulture, and landscape design.
Stylist Live is a distinguished annual gathering that unites luminaries of the fashion, beauty, and lifestyle industries in a captivating experience.
Eléonore Grignon is a captivating figure, working as a transdisciplinary artist, author, and photographer. Her upbringing, surrounded by a family of creatives and a beekeeper-farmer great-grandfather, fostered a profound appreciation and reverence for life on our planet.
Trained as a designer and passionate about nature, Romance Berberat explores living things and situates the connection between art and ecology at the heart of her work.
Andrea Sham's delectable creations are a delight both visually, and on the palette. Instead of keeping her passions for patisserie and art separate, she combines, resulting in cakes that are nothing short of ephemeral works of art.
During our time in NYC over the Christmas period, we wanted to work with as many collaborators as possible, reconnecting them with their plants and the natural world as a whole.
Olivia Rose is the artist and designer who runs the modern creative studio, Original Rose. Born and raised in New York City, her creative works are influenced by landscape architecture and natural plant life. She introduces horticulture to art, fashion, and performance.
3D printing has revolutionised the way we manufacture products, and ceramics are no exception. With the development of this technology, artists, architects, and designers can now bring their visions to life using clay.
Rhythm Zero stands out as unconventional: its elegant and modern interior design resembles that of an art museum, rather than a quaint coffee shop.
Hosted annually by the Royal Horticultural Society in London, the Chelsea Flower Show is a gathering of all things botanical. From experienced growers and rare varieties, to gardens produced and designed by some of the best in the business, it is sure to have something for an Avant Gardener to appreciate.
The Old Yew is a plant shop and design studio based in New York City. While operating a traditional plant shop, they also work with interior designers and homeowners to style & install statement plants, bringing curated slices of nature into the home or office.