Sowvital is a house of botanical rituals — offering scent, care, and tools for those drawn to the garden and its quiet power. Each object, from hand cream to candle to secateurs, is crafted to restore a sense of rhythm and reconnection.

A stainless steel green watering can is seen resting on its handle, the background is filled with boxes of hand cream, and a beige mister is seen to one side.

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Elle logo in black.
A male model holds two Sowvital watering cans at his waist. One is beige and one is green. They are made of stainless steel.
White plinths are seen through a shop window. The plinths have coloured watering cans and boxes of plant fertiliser on them. "Love Thy Plants" is written on the window and there are flowers in the foreground.